SHAKEEL, Muhammad Ishraq; NAZ, Siddiqa. Closing the Green Gap: A Hybrid PLS-SEM-ANN Approach to Digital Trust and the Intention-Behaviour Divide in South Asian Retail Consumers. Journal of Business Insight and Innovation, [S. l.], v. 5, n. 9, p. 267–283, 2026. DOI: 10.63544/jbii.v5i9.219. Disponível em: https://insightfuljournals.com/index.php/JBII/article/view/219. Acesso em: 19 sep. 2026.