MASOOD, M. Shahwaiz; AHMED , Ishtiaq; MASOOD, Zunaira; HAIDER, M. Ibrahim; ABBASI, Awais Fayyaz. Impact of Customer Trust on Digital Wallet Adoption: Examining the Role of Big Data Analytics Capability in Pakistan. Journal of Business Insight and Innovation, [S. l.], v. 5, n. 7, p. 1–15, 2026. DOI: 10.63544/jbii.v5i7.81. Disponível em: https://insightfuljournals.com/index.php/JBII/article/view/81. Acesso em: 10 jul. 2026.