ALAM, Tahira; FATIMA , Dr. Tasneem; SHAH , Dr. Tazeem Ali. Strategic Entrepreneurship and Venture Sustainability: The Moderating Role of Adaptive Culture in Large and Multi-Venturing Firms of Pakistan. Journal of Business Insight and Innovation, [S. l.], v. 5, n. 7, p. 92–110, 2026. DOI: 10.63544/jbii.v5i7.91. Disponível em: https://insightfuljournals.com/index.php/JBII/article/view/91. Acesso em: 19 jul. 2026.