From Task Automation to Job Transformation: How Artificial Intelligence is Reshaping Productivity, Skills, Wages, and Job Security in Pakistan’s IT Labour Market

Authors

  • Sara Tanveer Department of Economics and Agricultural Economics, PMAS Arid Agriculture University Rawalpindi, Pakistan
  • Muhammad Abdul Rahman Department of Economics and Agricultural Economics, PMAS Arid Agriculture University Rawalpindi, Pakistan
  • Saima Asad Department of Economics and Agricultural Economics, PMAS Arid Agriculture University Rawalpindi, Pakistan
  • Nasir Ali Department of Statistics, PMAS Arid Agriculture University Rawalpindi, Pakistan

DOI:

https://doi.org/10.63544/jbii.v5i9.214

Keywords:

Artificial Intelligence, Job Transformation, Pakistan IT Sector, Skills Development, Technology Change, Employment, Workplace Automation

Abstract

Companies all over the world are transforming the way they work with artificial intelligence. Routine tasks are becoming automated, and decisions are being aided by machines, creating demand for new types of skills. The study explores the impact of AI on the future of work, specifically for information technology professionals in the workplace in Islamabad and Rawalpindi, Pakistan. Twenty IT professionals were interviewed, and their experiences and concerns were discussed. Work-related open-ended questions addressed five main topics: productivity, changes in jobs, roles, skills and training needs, pay and compensation, and job security. The encouraging part is that some things we found out are encouraging, and the other parts are, too. Most respondents feel that AI has improved their productivity at work, automates repetitive tasks such as coding, or improves the quality of their work output. Data processing frees people from more tedious and boring tasks to engage in more interesting and creative work. However, AI is transforming the nature of work. Programming, testing, and maintenance are regular activities; documentation is being automated. But individuals require new abilities: knowing how to use AI, interacting with data, crafting more effective AI prompts and queries, and keeping their skills up to date. In the economic domain, it is expected that AI will enhance the disparity between highly skilled and routine workers. Individuals with AI skills will likely be better compensated, whereas those who are not will likely be left behind. There could be pressure on wages for repetitive work. Importantly, workers do not expect a sudden wave of layoffs. However, they are concerned about less entry-level employment and growing job insecurity. The research suggests that AI will be more likely to change jobs than to destroy them. We recommend regular training initiatives, university-industry collaboration, ethical use of AI, and more to ensure the growth of Pakistan's IT industry.

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Author Biographies

Sara Tanveer, Department of Economics and Agricultural Economics, PMAS Arid Agriculture University Rawalpindi, Pakistan

Muhammad Abdul Rahman, Department of Economics and Agricultural Economics, PMAS Arid Agriculture University Rawalpindi, Pakistan

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Published

2026-09-13

How to Cite

Tanveer, S., Rahman, M. A., Asad, S., & Ali, N. (2026). From Task Automation to Job Transformation: How Artificial Intelligence is Reshaping Productivity, Skills, Wages, and Job Security in Pakistan’s IT Labour Market. Journal of Business Insight and Innovation, 5(9), 197–214. https://doi.org/10.63544/jbii.v5i9.214

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